about
i'm a designer and business analyst with a background in digital transformation and AI, translating complex systems into simple human experiences that feel natural and easy to use
.experience
2+ years
.location
Luxembourg (LUX)
.freelance
Available
.hello
my craft is designing experiences that make complex things feel simple, human, and meaningful, using creativity, curiosity, and technology to build products that genuinely improve people’s everyday lives.
.academic & work experience
Jan 2026 – Present
Freelance | Luxembourg
Freelance UX Designer
Designing AI driven and service focused digital experiences through UX research, prototyping, and human centered product design.
Jan 2026 – Present
Freelance | Luxembourg
Freelance UX Designer
Designing AI driven and service focused digital experiences through UX research, prototyping, and human centered product design.
Jul 2025 – Dec 2025
Mogli | Berlin
UX & Service Designer
Designed conversational AI and workflow automation experiences focused on simplifying complex systems for non technical users.
Jul 2025 – Dec 2025
Mogli | Berlin
UX & Service Designer
Designed conversational AI and workflow automation experiences focused on simplifying complex systems for non technical users.
Nov 2023 – Jan 2025
Meta | Lisbon
Business Analyst & UX Strategy
Worked on digital transformation and workflow optimization projects connecting business needs, operations, and user experience.
Nov 2023 – Jan 2025
Meta | Lisbon
Business Analyst & UX Strategy
Worked on digital transformation and workflow optimization projects connecting business needs, operations, and user experience.
Jun 2020 – Feb 2021
3CH Rent-a-Car | Lisbon
UI/UX Designer
Helped improve digital customer experiences through UX focused website, booking, and communication design initiatives.
Jun 2020 – Feb 2021
3CH Rent-a-Car | Lisbon
UI/UX Designer
Helped improve digital customer experiences through UX focused website, booking, and communication design initiatives.
Nov 2025
UX/UI Design Certification
Ironhack | Lisbon
Specialized in UX research, interaction design, prototyping, and user centered digital product development.
Nov 2025
UX/UI Design Certification
Ironhack | Lisbon
Specialized in UX research, interaction design, prototyping, and user centered digital product development.
Jan 2023
MA in Brand Strategy & Market Communication
University of Buckingham | London
Combined strategic communication, consumer psychology, and analytical thinking to understand behavior, positioning, and digital ecosystems.
Jan 2023
MA in Brand Strategy & Market Communication
University of Buckingham | London
Combined strategic communication, consumer psychology, and analytical thinking to understand behavior, positioning, and digital ecosystems.
Jan 2021
BSc in Marketing & Advertising
IADE Creative University | Lisbon
Built a foundation in marketing, branding, communication, creativity, and analytical approaches to audience and market behavior.
Jan 2021
BSc in Marketing & Advertising
IADE Creative University | Lisbon
Built a foundation in marketing, branding, communication, creativity, and analytical approaches to audience and market behavior.
.stack
Framer
web design
Framer
web design
Photoshop
image
Photoshop
image
Figma
product design
Figma
product design
Notion
productivity
Notion
productivity
Claude
ai
Claude
ai
Microsoft Copilot
ai expert and lead
Microsoft Copilot
ai expert and lead
Excel
analytics
Excel
analytics
Programming
python, html, sql...
Programming
python, html, sql...
Miro
collaborative brainstorm
Miro
collaborative brainstorm
.say hello
i'm open for freelance projects, feel free to email me to see how can we collaborate
.say hello